Privacy Policy
The data behind your safety belongs to you. Here is precisely what we gather, the reason we gather it, and the control that stays in your hands.
Last updated : 1 January 2026
What we gather, and what for
We gather what it takes to get your order to your door and keep your account running: your contact and delivery details, payment information, order history, plus basic device and usage data. It goes towards filling orders, answering support requests, keeping the service secure and, only where you asked for it, sending you news by email.
Your location
Only the trusted contacts you picked can see where you are, and only while an alert is running. OYA does not follow you in the background: your position stays private until you decide to pass it on. It is never sold and never used for advertising.
When a call goes to 112, your position reaches the emergency services on its own so operators can find you quickly. They can confirm it with you and ring back if the line drops.
Sharing with partners
We never sell location data and never turn it into advertising. Some information does go to the partners who keep the shop running: our payment processor, our fulfilment and analytics providers, and marketing partners for personalised ads. One email is enough to opt out of data sharing for targeted advertising, at any moment.
Access, correction and erasure
Write to us and we will help you read, correct, erase or export your personal information, or narrow the use we make of it. To stop marketing emails, the unsubscribe link at the foot of any message does the job.